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The launch, step 6 of 7
The part most launches skip. A Google Ads build and weekly management, Local SEO with your Google Business Profile, and the Lead Engine so every enquiry is answered. Priced per week, billed monthly, reported every Monday on spend, leads and cost per lead.
$229/wk
Google Ads managed weekly; the build is $1,500, or $750 with a 3-month term
Google Ads$228/wk
Local SEO, billed $990 a month
SEO$90/wk
the Lead Engine, billed $390 a month plus usage
Lead automationThree things we find in the first quarter after a launch.
Clicks get reported; leads do not. Without tracking wired to the form and the phone, there is no cost per lead and no decision, only a bill.
In practice Tracking is verified with a test lead at the inbox before a dollar of budget runs.
An unverified Google Business Profile with the wrong hours and three spellings of the address is invisible to the map pack, which is where a local search ends.
In practice Local SEO starts with the profile: verified, hours, services, photos, then two pages a month.
A new site with no search presence and no ads has no visitors, and a quiet first quarter gets read as the market when it is just the plumbing.
In practice The Growth bundle puts the site, the Ads build and the first three months of management on one line.
Search and Performance Max campaigns, conversion tracking, ad assets and the Google Business Profile, set up before any budget runs. Spend goes to Google on your own card.
Week 1
Search terms, budgets and bids reviewed weekly; two pages a month written to real searches on Local SEO; every enquiry answered by the Lead Engine inside a minute.
Weekly
Spend, leads and cost per lead on one board. The campaign answers to one number, and you see the same board we do.
Mondays
Built and verified before a dollar of your budget runs.
Managed every week, not left to the algorithm.
One number every Monday, in accounts that are yours.
The rows a Growth bundle writes in its first two weeks, then the two that repeat.
The build rows and the weekly rhythm, as it runs
100%
of ad spend goes to Google on your card, no mark-up
52
Monday reports a year
3
months' first term, then 14 days' notice
In the box on Starter, Pro and Premium alike. None of it is an extra and none of it is a guess.
SSL, DNS and your domain
Registered in your name from day one, at cost. Never billed as an extra, never held by us.
In your name
WCAG 2.2 AA target
Every page goes through a Lighthouse gate and a keyboard pass before launch. How we test.
Measured, not certified
Schema, sitemap, llms.txt
Structured data on every page, so Google and the AI answer engines can read who you are and what you charge.
On every page
Conversion tracking and the Monday report
Forms, calls and bookings counted once each, then spend, leads and cost per lead on one board every Monday.
Pro and Premium
Each panel describes how we build, not an outcome we guarantee.
$229 a week +GST (about $992 a month). For the first 10 clients it is $139 a week for the first 3 months. A full Google Ads build is $1,500 +GST, or $750 with a 3-month management term.
No. Our fee covers the work: building, managing and reporting. Your ad budget is billed by Google to your own card, so you always see exactly what was spent. We recommend at least $1,500 a month in spend to get useful data.
Local SEO is $228 a week +GST, billed $990 a month: your Google Business Profile, two pages or articles a month, citations and a rank and lead report. Growth SEO is $438 a week +GST, billed $1,900 a month for four pieces a month, service-area pages, links and landing-page tests.
If the site is live and the phone is the sale, the Ads build and the Lead Engine first; Local SEO compounds from month two. The Growth bundle is the three together, priced as one line on the pricing page.
Monthly work is shown per week and billed monthly. It starts with a 3-month first term (6 on the Dominate bundle), then runs month-to-month on 14 days' notice. Never 12 or 36 months. Nothing is pre-ticked, and SSL, DNS and analytics are never billed as extras.
No. We are based on the Gold Coast and work with brands Australia-wide. Calls, reviews and handover all run remotely.
Start a Campaign
Send the brief. You will get a fixed quote and a start date, and the site is live 7 to 14 days from your content.